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The Dark Night of the Sole – Shoe Dog and what brands mean to us

I have long thought Nike an odious behemoth. To my mind their pieces are inevitably dull and black, harbouring that cumbersome swoosh. Beyond the clothes, the operation gives off a dour corporate sheen. Take the way they muscled New Balance out of Liverpool’s latest kit deal, proffering a battery of social media savvy and celebrityContinue reading “The Dark Night of the Sole – Shoe Dog and what brands mean to us”

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