Mandarin made me smarter

Since I was an adolescent I have believed myself to be intelligent, but to have a bad memory. For years it has been a tenet of my self conception, an article of faith that I cling to when I make an error or misplace my keys. Give me a formula sheet, I’ll solve your problem;Continue reading “Mandarin made me smarter”

The Dark Night of the Sole – Shoe Dog and what brands mean to us

I have long thought Nike an odious behemoth. To my mind their pieces are inevitably dull and black, harbouring that cumbersome swoosh. Beyond the clothes, the operation gives off a dour corporate sheen. Take the way they muscled New Balance out of Liverpool’s latest kit deal, proffering a battery of social media savvy and celebrityContinue reading “The Dark Night of the Sole – Shoe Dog and what brands mean to us”